
Head of Marketing
Truv
✨ Why This Is a Good Vibe Coding Job
This is a rare executive role that explicitly lists Claude Code and GitHub as core requirements for a marketing leader. Truv empowers its marketing head to skip the engineering queue by 'vibe coding' their own growth experiments and automations, making it a perfect fit for a technical marketer who thrives on AI-assisted development.
The Strategy
Truv is seeking a Head of Marketing who operates like a product builder. You will be the architect of a dual-track revenue engine, balancing high-touch enterprise demand generation with a frictionless, self-serve Product-Led Growth (PLG) motion. This role is about more than just managing a budget; it is about building the technical infrastructure that transforms market interest into scalable revenue.
The Vibe Tech Stack
What distinguishes this position is the expectation of technical autonomy. You will utilize Claude Code and GitHub to develop your own marketing tooling and experiments. Rather than waiting on internal dev resources, you will use AI-assisted coding to build custom attribution models and growth automations integrated with HubSpot and Clay. This is a chance to define the future of 'vibe coding' within a Go-To-Market framework.
Leadership & Growth
You will mentor a multi-disciplinary team across content, demand gen, and growth engineering. By aligning sales and product data, you'll optimize the full funnel while navigating the complex world of fintech and verification. Truv offers a remote-first environment with a strong salary and equity package for a leader ready to scale a Kleiner Perkins-backed startup to its next evolution.
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Source: lever.co