Principal Product Designer, Coach
SoFi
✨ Why This Is a Good Vibe Coding Job
Why This Is a Good Vibe Coding Job: SoFi is specifically hunting for a technical 'builder' who uses AI-native tools like Cursor and Claude Code to bypass traditional design-to-dev lag. This role empowers you to use agentic frameworks and RAG implementations to ship functional, intelligent interfaces rather than just static mockups.
Build the Future of Finance
As a Principal Product Designer for SoFi Coach, you will move beyond static mockups to build the agentic brain of the platform. This role involves architecting proactive AI systems that manage debt and investments, effectively turning the app into an autonomous personal wealth manager. You will operate as a technical pioneer, bridging the gap between high-level strategy and hands-on execution to prove what is possible in automated finance.
AI-Native Development & Tooling
SoFi is looking for a power user of the modern AI development stack, specifically highlighting tools like Cursor and Claude Code. You will leverage these 'vibe coding' environments to create functional prototypes and demonstrate 'magic moments' that were impossible just a year ago. Your technical depth in API integration and agentic architectures will allow you to collaborate seamlessly with core engineering teams to push the boundaries of software craft.
Impact and Leadership
This is a unique 0-to-1 opportunity to establish AI-native design frameworks for the entire organization. By evangelizing speed-focused development workflows and iterative prototyping, you will influence the company's long-term AI roadmap. This position is perfect for a former technical founder or design-engineer who thrives in high-velocity environments and wants to help millions of people achieve financial health through sophisticated, AI-driven products.
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