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Jobs/Founding Growth Marketer / GTM Engineer
Usul

Founding Growth Marketer / GTM Engineer

Usul

[object Object]San Francisco, California, United StatesFull-time2-5 yearsOn-site
Posted 3 weeks ago· America/Los_Angeles· San Francisco, California, United States

Why This Is a Good Vibe Coding Job

Usul is one of the rare companies explicitly listing 'vibe coding' in their requirements. They want a growth leader who doesn't wait for engineering tickets but instead uses AI tools to spin up experiments and automation independently. It is a high-leverage spot for someone who treats LLMs as their primary development partner.

The Opportunity

Usul is disrupting the traditional defense and government procurement space by building a modern, AI-driven marketplace. Having already hit $5M ARR, they are looking for a founding GTM expert who functions more like a technical engineer than a traditional marketer. You will be responsible for scaling their global presence, using modern technology to outpace legacy incumbents in the defense sector.

The Vibe Coding Edge

This isn't a role where you wait weeks for a developer to update a landing page or build a tracking script. Usul explicitly seeks someone who can 'vibe-code'—using AI tools like Cursor or Claude to build internal automation, optimize conversion flows, and ship programmatic SEO pages. You will be empowered to maintain your own tech stack and bridge the gap between marketing strategy and technical execution.

Your Mission

  • Growth Engineering: Lead the end-to-end SEO and content engine to capture the global government market.
  • Lifecycle Strategy: Architect activation campaigns that turn initial interest into long-term retention.
  • Technical Autonomy: Develop custom internal tools and automated workflows to keep the team lean and fast.
  • Data-Driven Iteration: Own funnel analysis and iterate on product-led growth experiments by coding your own solutions.

Skills & Tags

SeoLanding Page OptimizationConversion FlowsOutbound CampaignsKeyword ResearchContent StrategyLifecycle CampaignsActivationRetentionAnalytical ChopsFunnel AnalysisCohort AnalysisConversion MetricsOwnershipVibe CodingAutomation

Keywords

Growth MarketingGTM EngineerSaaSB2BGovernment ContractingAI PlatformARRIPOScaleSEOLanding PagesConversion FlowsOutbound CampaignsProgrammatic PagesLifecycle CampaignsOnboardingReactivationDashboardsAutomationAnalyticalFunnelsCohortsNational SecurityDefense Tech

Categories

MarketingSoftwareEngineeringGovernment & Public SectorData & Analytics

Source: ashby