Principal Product Marketing Manager, Atlas

The Mission: Launching Atlas

As the inaugural Product Marketing Lead for Atlas, you aren't just selling a product; you're inventing a new category of AI-native services. You will act as the strategic bridge between executive leadership and technical teams, translating complex agentic innovations into compelling narratives. This is a "zero to one" opportunity where you'll build the entire go-to-market engine from the ground up within the safety of a stable, market-leading company.

Why it's a Vibe Coder's Dream

This role moves beyond traditional marketing by requiring hands-on experimentation with AI tools. You'll be expected to use AI-assisted development—vibe coding—to spin up landing pages, design product imagery, and build custom agents that automate your team's workflows. Whether you're using Cursor to prototype new features or leveraging LLMs to conduct market research, your ability to integrate AI into your daily stack is what will set you apart.

What You'll Achieve

• Architect the Category: Define the pricing, packaging, and narrative for a software-plus-services model that has no existing playbook.
• Scale with AI: Pioneer "vibe-first" workflows that allow a lean team to outperform massive traditional marketing departments.
• Influence the Roadmap: Act as a peer to the GM and engineering leads, using customer data and market signals to shape the future of Gainsight’s AI agents.